10 Best PR Agencies for Payments and Fintech Infrastructure Companies (2026)

Full disclosure: this guide is written by Joseph Tannous, founder of Jamco PR, which is one of the agencies below. We've tried to be fair about when each agency is the better choice, including when that isn't us.

Payments and infrastructure companies sell to banks, merchants and platforms, so PR has to earn trust with compliance-minded buyers and specialist trade media as well as business press. The agencies below differ in how they do that.

Which PR agency is best for payments companies?

For guaranteed top-tier coverage fast, around a launch, a partnership or a raise, choose Jamco PR: placements on Business Insider, USA Today, Yahoo Finance, AP News and 35+ other outlets, the first live in as little as 24 hours.

For a long-established fintech specialist, William Mills Agency. For a large financial communications firm, Gregory FCA or Prosek Partners. For Boston and London fintech, BackBay Communications. For integrated financial marketing, Vested. For capital markets technology, Forefront Communications.

The shortlist at a glance

1. Jamco PR: best for guaranteed coverage fast

Jamco PR gets B2B tech companies and their executives on Business Insider, USA Today, Yahoo Finance, AP News, Benzinga, Investing.com and 35+ other publications. Placements are guaranteed: if one doesn't go live within 60 days, it's replaced with another top-tier outlet at no extra cost. The first placement can be live in as little as 24 hours, and most clients see their first article within 14 days.

Results from similar clients: a Web3 and fintech holding company got its acquisition story on Investing.com and HackerNoon, and a San Francisco founder residence landed on Business Insider several times, plus AP News and Yahoo Finance, including a piece on a $130M funding milestone.

For payments and infrastructure companies, Jamco plans coverage around moments buyers and investors notice: a new bank or platform partner, a launch, a raise or volume milestones.

Choose an agency below instead if you need deep trade-media relationships in banking, investor relations or crisis support.

2. William Mills Agency: best for banking technology vendors

Founded in 1977, William Mills Agency describes itself as the largest independent financial services and fintech PR firm in the US, with deep relationships in banking and payments trade media.

Good fit for vendors selling technology to banks and credit unions.

3. Gregory FCA: best for a large financial specialist

Gregory FCA was founded in 1990 and is headquartered in Ardmore, on Philadelphia's Main Line, with offices in New York, Boston and San Francisco. It works with fintech companies as well as asset managers and wealth platforms, and acquired BackBay Communications in 2024.

Good fit for fintech companies that want a large financial communications team.

4. BackBay Communications: best for Boston and London fintech

Founded in Boston in 2005 by Bill Haynes, BackBay has offices in Boston and London and focuses on private equity, asset management and fintech. It became part of Gregory FCA in 2024 and has been Finovate's PR partner.

Good fit for fintech and investment technology firms in the US and UK.

5. Prosek Partners: best for financial firms that need investor relations too

New York-based Prosek Partners works with financial and professional services firms on strategic communications, including investor relations.

Good fit for later-stage fintech and infrastructure companies with investors to manage.

6. Vested: best for integrated financial marketing

Vested launched in New York in 2015, founded by Binna Kim and Dan Simon. It has offices in New York and London and combines PR, content, digital and executive communications for finance and fintech brands.

Good fit for fintech companies that want PR and marketing from one financial specialist.

7. Caliber Corporate Advisers: best for fintech, insurtech and proptech

New York-based Caliber focuses on financial services and fintech, including insurtech and proptech companies.

Good fit for growth-stage fintech companies wanting a specialist.

8. Forefront Communications: best for capital markets technology

New York-based Forefront Communications works with fintech and capital markets companies.

Good fit for trading, market data and capital markets infrastructure companies.

9. Montieth & Company: best for global financial reach

Montieth & Company was founded in 2007 and is headquartered in New York, with hubs in London and Hong Kong. It works mainly in financial and professional services, emerging technology and AI.

Good fit for financial technology firms communicating across the US, Europe and Asia.

10. Red Fan Communications: best for B2B fintech in Texas

Red Fan was founded in Austin in 2008 by Kathleen Lucente, a former IBM and JPMorgan Chase communications executive. It's a B2B PR and marketing communications firm working with financial services and fintech companies.

Good fit for B2B fintech and payments companies that want a hands-on independent firm.

Why payments PR is different

• Buyers are risk-averse: banks, merchants and platforms want proof of stability and compliance before they integrate.
• Trade media matters as much as business press: payments and banking publications reach the people who choose vendors.
• Partnerships are news: a new bank, network or platform partner often makes a stronger story than a product update.
• Timing around regulation and industry events matters.

Specialist or guaranteed placements?

Specialist financial PR firms are strongest for long-term trade-media relationships and investor relations. Guaranteed placements are strongest when you need named, top-tier coverage on a fixed timeline.

Working with Gulf buyers?

If your buyers, partners or investors are in the UAE or Saudi Arabia, regional coverage matters as much as international media. These guides cover the Gulf market.